The month of April is known for its spring showers and wee lambs, but in the world of local charity, it’s also known for something else: Testicular Cancer Awareness Month!

We have worked with It's in the Bag to help spread their message for a whopping 15 years and, in April 2025, we proudly became the official sponsor for their incredible Le Tour De Balls Quatre cycling tour. 

Testicular cancer is the most common cancer in young men aged 15-49, yet awareness still has its stigmas. Thankfully, charities like It's in the Bag are reaching out more than ever before to encourage regular checking and early detection. 

 “Awareness is key to the early diagnosis of testicular cancer, which is 96% curable when detected early. We are the only charity to provide self-checking cards, so the more awareness we raise, the more lives we save” - It’s in the Bag

Checking yourself regularly is easier than counting to ten and can be lifesaving. It's recommended to check your testicles (if you have them) once a month, ideally after a warm shower or bath when the scrotal skin is relaxed.

Here's how:

1. Hold your testicle between your thumb and fingers, rolling it gently 2. Look for any unusual lumps, swelling, or changes in size or shape 3. Be aware of any heaviness or dull aches in your lower abdomen or groin 4. If you notice anything unusual, see your doctor as soon as possible

It's In The Bag is the only charity to provide self-checking cards, ensuring people have a simple reminder to stay on top of their health. Their original “Keep Calm and Check His/Your/Their Balls” message has since evolved to be more inclusive, ensuring that no one feels unsupported when discussing such a vital topic.

It's In The Bag has continued to push their boundaries through printed materials and interactive events. They attend sporting events, Bristol Pride, schools & colleges, workplaces, and produce the only testicular cancer awareness music festival in the UK- the Taunton-based Test Fest. These efforts ensure they reach everyone. They couple their attendance at these events with unique printed materials, solidifying their messaging in people's minds and creating a long-lasting impression. They also provide information packs and leaflets for those affected by the illness to help with any anxiety about treatment and coping. 

To further help raise awareness, many well-known figures have stepped forward to share their experiences. Recently, Capital DJ Chris Stark was diagnosed with testicular cancer, bringing renewed attention to the importance of self-checking. Back in the 2000s, world renowned techno DJ Carl Cox also helped promote testicular cancer awareness through clubbing events.

These stories highlight how testicular cancer affects people from all walks of life and why we must continue to raise awareness.

It's In The Bag is a locally based charity that really understands the needs of people in the South West of England. We worked with them to produce their DON'T BOTTLE IT! campaign, printing beer mats, posters and flyers with a not so subtle message. Their work ensures that the message of self-checking reaches people directly in our community, helping to save lives through printed materials, awareness campaigns, and events.

To read more or donate, click here.

We are proud to support It's in the Bag in their mission to raise awareness and save lives. Thank you to all our clients for your continued support; it's because of you that we can help spread this vital message.

And remember: Don't Bottle It - Check Your Balls!